ALFAHOLICS
UI Design | UX Design | Collaborative Web Development
A large e-commerce overhaul for Alfaholics, the top retailer of restored Alfa Romeo parts and vehicles globally.
The redesign is complete with experience pages, news content, a bespoke user account shopping hub, and more, all to support the brand's broad product and service offerings.
The redesign is complete with captivating experience pages, continuous news content, a bespoke user account shopping hub, and more, all to support the brand's broad product and service offerings.
Individual product cards and pages were crafted to suit the product variety, displaying the appropriate colours, information and upgrades accordingly.
Animated annotations were implemented to bring an exclusive insight to product photography. These animations alongside all other web elements were adapted to all device sizes to keep consistent quality for all web touchpoints.
With Alfaholics' expansion, the site needed a more streamlined categorization for its key products and services. The site navigation was organized into more accessible sections, to minimize confusion on company offerings.